Nashville Stampede is a professional bull-riding team and a part of the brand new PBR Team Series, a league of 8 PBR teams around the US. Each of the 8 founding teams host a bull riding event in their home market, and the team rode with us for concepts around their launch.
Generate awareness of and excitement about the new Nashville Stampede (brand) and the Stampede Days Festival, ultimately leading to year-round fandom.
We developed a concept for their launch and inaugural season aimed directly at creating buzz among their demographics while ensuring our creative held on to the goal of selling tickets.
